Three in four likely to research on the Web

There’s an interesting report on the shopping habits of new and used car buyers on eMarketer.com. It reports, in part:

In 2009, used-vehicle purchases became as common online as offline, and with many consumers ready to buy a car after holding back during the recession, online research is the first step in both new- and used-vehicle purchase decisions.

That just goes to show what an influence the Internet Car and Truck of the Year awards are going to have. Our jurors are the folks consumers turn to for car shopping advice. Make sure you’re a part of it.

By the way, the research was conducted for About.Com, which is heavily involved in Internet Car & Truck of the Year.